Last season, LeBron James’s shoe line cleared $300 million in sales despite the fact that, more often than not, he didn’t wear the LeBron 11 in games. So, with the LeBron 12 having been officially unveiled this week, that naturally raises the question: How will LeBron’s latest fare at retail?
And it’s that very question that’s addressed by the folks over at the Wall Street Journal, a more mainstream news outlet than you may be accustomed to discussing sneaker trends. Check out the full WSJ Live video below, featuring Sara Germano and Sara Murray assessing last year’s data and the factors that could drive this year’s LeBron 12 sales.
The post Watch: Wall Street Journal Talks Potential LeBron 12 Sales appeared first on NikeBlog.com.