For the new campaign from Nike Running, Find Your Fast, the brand really wants you to find your fast.
To help convey the theme, they enlisted some of the biggest names in quick — from Allyson Felix to Michael Johnson; Kobe Bryant to Wayne Rooney; Odell Beckham to Marcus Mariota, and a host of others — along with Chappelle’s Show co-creator Neal Brennan to craft the message.
In addition to a handful of quick spots — one for each of the 13 athletes involved, each around 10 seconds — Brennan and Nike created a marquee commercial, an anthem for the campaign, dubbed “Find Your Fast.” It features each of the speedsters plying their quickness trades up front, and finishes with the “world’s fastest commercial,” starring Kobe Bryant, magician David Blaine, Michael Johnson and even the Road Runner. Beep, beep.
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