Watch: “Short a Guy” Ad Stars Anthony Davis, Mike Trout, Everyone
“Hey kid, we’re short a guy. Wanna run?” So begins the Odyssean journey of our young Jaden Smith look-alike in the new Nike Short a Guy ad, whose participation in the world’s longest pick-up game will...
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Watch: LeBron Gives Jimmy Fallon “Trainwreck” Lows
LeBron James dropped by the Tonight Show last night to talk with Jimmy Fallon about his new movie, Trainwreck, the Judd Apatow-helmed comedy that also stars Amy Schumer and Bill Hader. And if there’s...
View ArticleWatch: JB Smoove Touts Merits of Zoom Janoski
JB Smoove is back! Nike once again enlists the comedian for promotional purposes, this time to hype the impact-protection and soft-landing capabilities of the new Nike SB Zoom Stefan Janoski, without...
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Watch: Marvin the Martian Laces Up His AJ7 in New Ad
Jordan Brand ramps up its partnership with Looney Tunes parent company Warner Bros. this week, launching another ad that pits legendary heel Marvin the Martian against Blake Griffin. This time out,...
View ArticleWatch: Gronk is a Mature Grown-Up in Kids Foot Locker Ad
If there’s one thing we know about Rob Gronkowski, it’s that he’s a mature grown-up who does mature grown-up things. You know, drinks from curly straws; eats pizza while sitting on his bedroom floor;...
View ArticleWatch: Brad Hall Shills for NBA 2K16
Well, Brad Hall is back once again, bringing the character’s signature style to a new video pushing NBA 2K16 by way of a boombox giveaway. It’s an interesting move, being that exchanging freebies for...
View ArticleMichigan Wolverines Will Wear Jordan FOOTBALL Uniforms
The University of Michigan athletic department is officially partnering with Nike beginning next year, ensuring that one of college athletics’ most storied schools will be associated with sports’ most...
View ArticleWatch: MJ Did Not Like Macklemore’s Air Jordan 6
As the namesake of Jordan Brand, you’d think Michael Jordan would love each and every creation birthed by the company, especially new variations on his original Air Jordans. And, as evidenced by...
View ArticleWatch: Victor Cruz Hates Odell Beckham in Foot Locker Ad
Last year, Victor Cruz went down with an injury, paving the way (and the touches) for Odell Beckham, Jr. to have a breakout rookie season. So how will the Giants offense function with both on the field...
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Nike Tiempo Legend “Touch of Gold” Celebrates Famous Nike Video
In 2005, Nike published Crossbar to YouTube, a spot featuring Ronaldinho receiving a special gold-accented pair of Air Legend Tiempos, lacing them up and doing ungodly accuracy tricks (or illusions, if...
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Watch: Nike Korea Ad Encourages Kids to Find Their Paths
Education, thankfully, is the preeminent focus for kids in South Korea, but it can be impressed upon them too consistently; too uniformly. As legendary South Korean footballer Young-Pyo Lee puts it, In...
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Watch: Nike’s “Inner Strength” Series Follows Ashton Eaton
Is Ashton Eaton the world’s most versatile athlete? Yep. End of story. Let’s make sandwiches. But how did the decathlon world and Olympic gold medalist get to the top, and how does he maintain his hold...
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Watch: Oregon Legends Recreate Iconic Animal House Scene
The University of Oregon is nearly synonymous with two things: football and the film Animal House. Nike’s new short film, “Shout,” celebrates the intersection of the three, as well as the fans and...
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Watch: Nike Ad Celebrates Every Runner Who Finishes
The fall marathon season is upon us, chock full of events that will crown exactly one winner: the person who crosses the finish line first. But not everyone undertakes those 26.2 grueling miles to see...
View ArticleWatch: Doernbecher Freestyle XII |“Take a Walk in My Shoes”
On October 23, Nike and OHSU’s Doernbecher Children’s Hospital will unveil the Doernbecher Freestyle XII collection, the latest in an annual line of Nike shoes each designed by a patient at the...
View ArticleWatch: One Nike Exec Thinks Print-at-Home Nike Shoes are Coming Soon
You can print a number of practical objects at home these days using a 3D printer. Is the day coming when you’ll be able to manufacture a custom-fit Nike shoe in the privacy of your own home using a 3D...
View ArticleWatch: Brad Hall Reviews His Air Jordan 11 Painting
Everyone’s Someone’s favorite sneaker vlogger is back, as Brad Hall brings his signature brand of contrived deadpan excitement to an Air Jordan 11 72-10 preview. As critical as I’ve been of virtually...
View ArticleWatch: A Look at Footaction’s Jordan Store in Chicago
This weekend, 32 South State will open its doors, an astonishing new retail experience from Footaction dedicated to Jordan Brand. The impressive store — although calling it a store is like calling Mt....
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Watch: “Snow Day” Ad Stars Nearly Every Nike Athlete
Nike just rolled out Snow Day, a short film that will act as the centerpiece to their #GetOutHere campaign, highlighting products that help athletes embrace winter weather. To help launch the campaign,...
View ArticleWatch: Unboxing Fake Foamposites Can Be Hilarious
I don’t make a habit of posting unboxing videos, because by and large I just don’t see the appeal. I understand that there is appeal, certainly, they’re just not my cup of tea. But Chance Jolivette’s...
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